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SDR (SaaS, AI / eCommerce) Greater London, £45-50k base + High OTE Potential
Posted on Apr 30, 2026 in Tech Sales (Sales)
London, UK
3 months left
£45-50k (high OTE potential)
You’ll join a SaaS company in the AI and eCommerce space where the product already converts, your role is to drive outbound pipeline. Working closely with experienced closers, you’ll generate high-quality conversations, manage and optimise the CRM in HubSpot, and build automated follow-up systems to ensure no opportunity is missed. This is a high-impact SDR role for someone who understands outbound, takes ownership, and wants a clear path into closing.
About the Company
You’ll be joining a SaaS business operating in the AI and eCommerce space with a product that already works.
The founders and sales team are strong closers, the challenge right now is consistent pipeline generation. That’s where you come in.
This is a pure SDR role focused on building pipeline and booking quality demos, not just hitting activity metrics.
What’s in it for You
- Strong base salary + uncapped commission with strong earning potential
- Strong demo-to-close rates mean your pipeline actually converts
- Top performers can significantly outperform base
- Direct exposure to experienced closers, learn what actually works
- Clear progression path into a closing role
- Modern outbound stack (Apollo, Smartlead, AI tooling, HubSpot)
- Real ownership in building outbound from the ground up
What You’ll Do
- Run outbound campaigns across email and LinkedIn
- Build targeted prospect lists within the eCommerce space
- Use AI tools to personalise outreach at scale
- Book high-quality demos for the closing team
- Own and manage HubSpot, keeping pipeline, activities, and data clean and up to date
- Build automated follow-up sequences and ensure no opportunities drop off
- Continuously test messaging, channels, and sequences
- Work closely with founders to refine outbound strategy
What You’ll Bring
- 3-5 years experience in an SDR role within SaaS
- Proven ability to generate meetings through outbound
- Hands-on experience with tools like Apollo, Smartlead, HubSpot or similar
- Strong understanding of CRM hygiene and pipeline management
- Comfortable using AI tools in your day-to-day workflow
- Strong communication skills, clear, concise, commercial
- Self-starter mentality, you take ownership
Nice to Have
- Experience targeting eCommerce brands
- Exposure to AI or automation tools
- Startup or early-stage company experience
Why This Role
Most SDR roles are volume-driven with average products. This isn’t one of them.
You’re stepping into a setup where the product is proven, the sales team converts, and your work directly drives revenue. If you can generate the right conversations, and build a system that consistently captures and nurtures them, you’ll see results quickly.
Oscar Burns
Head of Web3
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